Paying for Facebook ads in Nigeria can be a frustrating experience. Many advertisers face constant headaches: cards getting declined, transactions failing, and sometimes banks not supporting international payments on Naira cards. 

To make matters worse, there’s often no clear explanation or solution from banks or Facebook itself.

If you’ve been stuck trying to figure out how to pay for your ad, you’re not alone. The good news is that there are reliable methods and alternative options available that can make the process a lot easier. 

Let’s break down the best ways to pay for Facebook Ads in Nigeria so you can get your campaigns up and running without the stress.

Step-by-step guide to paying for Facebook Ads

 1-  Set up a Facebook Business Suite, also known as Meta Business Manager Account or a Business Portfolio

• Visit business.facebook.com on your browser

• Log in with Facebook using your Facebook Details

You will land on this page first

• Click on the ‘Business portfolio’ tab
• Click on the drop down arrow button just above the Home Button on the left bar section of your screen.

• Set up business profile by filling the necessary information, including your business name 

 2 – Billing and payment setting

• Click on All Tools inside your Facebook Ads Manager dashboard

• Then, click on Billing & Payments

• On the next screen, click on ‘Billing & Payments’.

• Click on ‘Payment Methods’, then click on ‘Add Business Payment Method’

• Choose your preferred payment method, and proceed. (Pro Tip: Pay in Naira, Pay through USSD and Pay by Bank Transfer are currently the easiest to use)

3- Fund your Account

• Still under your payment method
• Input the Amount
• Confirm payment
• Confirm to check the amount has been funded into your Facebook Ad Account

Best payment methods for Facebook Ads and how to use them in Nigeria

Debit or credit card

1. Choose under the payment or fund method
2. Next; add card name, number, month/year and the CVV
3. Verify card, this might be done through an OTP sent to your phone
4. Set the card as primary source of payment after verification
5. Confirm payment

Pay by USSD

1. Under the payment method in your Facebook Ads Manager, select “USSD Payment’’.
2. Enter the amount you wish to fund your account with (e.g., ₦5,000)
3. Choose your bank from the provided list (e.g; GTBank or Zenith Bank)
4. Enter your mobile phone number. The system will generate a unique USSD code for you. For example: *737*99*1234567890*5000# (this will vary depending on the bank and amount).
5. Dial the code directly on your phone’s keypad.
6. Follow the instructions that appear, such as entering your PIN or confirming the transaction.
7. Once the payment is successful, return to the billing section in Facebook Ad Manager to verify that the amount has been credited to your account.

Payment by Bank Transfer

1. Select under the payment method 
2. Add the Amount 
3. Enter your mobile number which will be used to generate a virtual account  on the next page and press continue.
4. Make the payment to the virtual account number and bank name generated, which is valid for 30 minutes 
5. Confirm payment and return to the billing section to check if it has reflected.

Naira payment with Mastercard/VISA/Verve

1. Add the payment method
2. Enter Amount
3. Click continue on the next page 
4. Input your card details
5. Confirm payment through an OTP sent to your phone or mail
6. Verify payment once the transaction is successful

Ad credit

1. Pick the payment method                      
2. Enter Ad credit coupon code
3. Click on redeem or apply the code which will be verified by Facebook to confirm validity
4. Confirm the credit in your billing section

Cards that be can used for Facebook Ad Payments 

Here are some cards that can be used to run Ads in Nigeria depending on your needs and budget;

1. Virtual Dollar Cards – Cards like ALAT by Wema, Chippercash, Grey, etc are highly convenient for online transactions as they can be easily set up, reloaded and specifically perfect for payments in USD which makes it ideal for running Facebook Ads.

2. Prepaid Dollar cards – Use prepaid dollar cards like UBA Africard and GTB Dollar card. They allow you to load specific amounts in USD onto the card, which helps you stay within your budget and have strict control over your ad spend.

3. Debit Cards (MasterCard/Visa) – This is mostly used by Nigerians and is widely accepted for Facebook payments, especially through the Pay in Naira option and they are also easy to obtain.

4. Credit Cards – Use of credit card for payment offers flexibility and can be used for large campaigns on Facebook.

Why choose Facebook Ads for your business in Nigeria 

Facebook is known to be one of the most powerful platforms with millions of active Nigerian users, its Advertising service provides numerous benefit including;

1. Affordable Rates – With as low as $1 per day, you can run your Advert campaigns without having to break the bank.

2. Large User Base in Nigeria – With Facebook being the most used platform by Nigerians, it made it easy for businesses to reach millions of potential customers across different regions.

3. Mobile-friendly – Most Facebook users in Nigeria access this platform through their smartphones making it easy to optimize your Ads for mobile viewing.

4. Advance Targeting Capability – Facebook features allow businesses to focus on specific demographics, age, location, or interest; ensuring their message reaches the right audience.

5. Detailed Reporting – The Facebook Ads platform provides full understanding of campaign performance; allowing you to track engagement, conversion, reach and lots more.

Can your Verve Card be used for Facebook Ads payment?  

Yes, some banks like First Bank of Nigeria and Union Bank of Nigeria have enabled their verve cards for online transactions, including payment for Facebook Ad. 

Conclusion

Now you don’t have to worry about making payment for your Facebook Ad.

Using the different methods in this step-by-step guide, you now know the payment methods involved and the cards you can use for making payments.

Making Facebook Ad Payments is actually a simple process.