How To Write A Proposal on Upwork: A Step-by-Step Guide

Upwork is a platform that connects freelancers with employers. As the number of freelancers keeps increasing, employers are more strict and picky on who they hire and freelancers are finding it harder in a saturated market. To secure high-paying freelance jobs, you must master the skill of writing compelling proposals on Upwork A Job-winning proposal […]
10 Common Social Media Mistakes That Harm Your Brand’s Image (And How to Fix Them)

Worried about your brand image on Social Media? Let’s point out the 10 common social media mistakes today and how they damage your brand’s reputation, with expert tips on how to fix your social media strategy mistakes. Are You Hurting Your Brand on Social Media Without Realizing It? Brand growth has become an easier endeavour […]
What is Public Relations? (Origin of Public Relations)

One of the secrets to a thriving business is strong public relations (PR). PR involves putting your business in the best light possible and actively managing the situation when crises or complaints arise. With good PR, businesses can maintain a positive reputation, keep existing customers proud, and attract new ones without relying on large advertising […]
150 Marketing Terms Every Newbie Marketer Should Know

By Damaris Okino When I first transitioned into the world of marketing, I was confused by the way People were throwing around words like “SEO,” “CTR,” and “URL,” so casually, and I had no idea what they meant. I remember sitting in a meeting, nodding along as I understood, while secretly Googling terms under the […]